Summary:
Mansur Gavriel adds Fall Winter 25 Collection
Why It Matters:
This shows a new product line and a shift in marketing focus.
What Changed:
- The website now promotes a "Fall Winter 25 Collection."
- The main navigation menu was updated to include "Collections" with "Fall Winter 25" and "Dance Collection."
- The previous "Summer Capsule" and "Stamperia Pascucci x MG" collections are no longer visible.
- The free shipping offer changed from "ORDERS OVER $150 SHIP FREE TO US & CANADA" to "Free shipping on orders $150+ to the U.S. and Canada."
- The initial offer changed from "Sign up to our newsletter for 15% off your first order" to "Discover the world of MG with 15% off your first order."
- The "Wallets" category was removed from the main navigation.
- "Small Leather Goods" was added to the main navigation under "Bags."
- "Boots" and "Loafers" were added to the "Shoes" category.
- "MG Forever: Buy, Sell, Love" was replaced with "Resale."
- "TikTok" was added to social media links.
- The "About Us" section was updated to "About" and now includes "Our story" and "Campaigns."
- The "Help" section was simplified, removing specific links like "Returns / Exchanges" and "Shipping / Delivery."
- The "Shopping bag" and "Recommended for you" product listings were removed.