Summary: BuiltWith launches detailed Plans & Pricing page

Why It Matters: The competitor is now more transparent about their high-tier pricing and specific plan limits. This makes it easier for potential customers to compare their value against yours.

What Changed:

• Replaced the main homepage content with a dedicated "Plans & Pricing" layout.
• Added three clear pricing tiers: Basic ($295/mo), Pro ($495/mo), and Team ($995/mo).
• Listed specific feature limits for technologies, keywords, and retail reports.
• Added a detailed list of 28 included features, such as CRM integrations and predictive leads.
• Included a new FAQ section covering contracts, exports, and data sourcing.
• Added a "Free T-Shirt" and "BuiltWith Cap" incentive for paid users.