Summary:
Zoho CRM launches Agentic AI and AI Agents
Why It Matters:
The product is shifting from simple automation to "Agentic AI" that can listen, learn, and perform tasks. This moves the competition from basic software tools to proactive digital assistants.
What Changed:
- Added a major focus on "Agentic AI" and AI Agents for sales teams.
- Introduced "CRM for Everyone" to reduce team silos and improve cross-company collaboration.
- Added "Kiosk Studio" to turn complex data into visual, step-by-step guides.
- Updated the interface to highlight "Journey Orchestration" for automating end-to-end customer paths.
- Removed a large list of general business apps to focus specifically on CRM power features like BI and customization.