Summary: Wix Studio targets designers, developers, marketers

Why It Matters: Wix is now clearly focusing on a specific group of users for its Studio product. This means they are trying to get more professional users.

What Changed:

• The main headline changed from "Create a website without limits" to "Design with impact. Deliver at scale."
• The description changed from a general website builder to "The website building platform for designers, developers, and marketers."
• The content now heavily features "Wix Studio" and its benefits for agencies, freelancers, designers, developers, and marketers.
• Many sections about general website building, templates, and basic features were removed.
• New sections were added focusing on advanced design tools, custom CSS, AI for responsive behaviors, application development, enterprise solutions, team workflows, client workflows, and advanced SEO.
• The content now includes a "Site of the week" feature showcasing a specific design.
• FAQs were added explaining "What is Wix Studio?", "What’s the difference between Wix and Wix Studio?", and other detailed questions for professionals.