Summary: VistaPrint adds wholesale printing and blind shipping

Why It Matters: The company is now specifically targeting resellers and print brokers. By offering blind shipping, they allow other businesses to sell VistaPrint products as their own without the end customer knowing where they were made.

What Changed:

• The main page title changed from "Online Printing Services" to "Wholesale Printing for Resellers, Blind Shipping."
• The primary "Skip to main content" link now directs users to the Reseller page instead of the general homepage.
• A large amount of general product category text was removed from the footer area of this specific page view.