Summary: WHO IS ELIJAH launches Body Mist product line

Why It Matters: The brand is moving beyond high-end perfumes into a more affordable category. This helps them reach younger customers or those who want a lighter scent for daily use.

What Changed:

  • Added a new "Body Mist" category to the main navigation menu.
  • Launched three new products: Electric Soul Body Mist, Ocean Eyes Body Mist, and Cherry Fiesta Body Mist.
  • Introduced a new promotion: "Free matching 10ml with all Body Mist orders."
  • Updated the homepage banner to feature the Body Mist collection.
  • Removed the "Coming Soon" link from the top navigation.
  • Added a "No risks, just spritz" marketing slogan for the try-before-you-buy service.
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