Summary:
Instrument launches Iru brand and ŌURA app refresh
Why It Matters:
The agency is shifting its homepage focus from general team size to specific, high-profile client successes. This highlights their current capabilities in brand building and product design.
What Changed:
- Replaced the "300+ makers" team description with a featured case study for the ŌURA app refresh.
- Added a new announcement for Iru, a brand they built from the ground up.
- Updated the "Recent Work" gallery to include Shutterfly projects.
- Removed mentions of Electronic Arts and Microsoft from the primary work grid.