January 18, 2026 ongoing Get alerts for wati.io

Summary: Wati rebrands as a WhatsApp growth platform

Why It Matters: The company is shifting its focus from general business messaging to specific growth and revenue results on WhatsApp. This suggests they are targeting marketing and sales leaders rather than just support teams.

What Changed:

  • The main headline changed from "The #1 business messaging platform" to "The #1 WhatsApp growth platform."
  • All internal website links were updated from a root domain to include the "www" prefix.
  • New Arabic language footer content and social media links were added to the bottom of the page.
  • Copyright information was updated to the year 2025.
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