Summary: Respond.io launches new tiered pricing plans

Why It Matters: The competitor has moved from a general product pitch to a structured, four-tier pricing model. This makes it easier for different sizes of businesses to choose a plan and understand exactly what features they get for their money.

What Changed:

• Replaced the main homepage content with a detailed pricing and plans page.
• Introduced four specific subscription tiers: Starter ($79/mo), Growth ($159/mo), Advanced ($279/mo), and Enterprise (Custom).
• Added a "Monthly Active Contact" (MAC) billing model where users pay based on the number of people they message.
• Included a detailed feature comparison table covering AI agents, broadcast tools, and support levels.
• Added a comprehensive FAQ section to address billing, WhatsApp fees, and data security.