Summary:
WellBeing Brewing launches beer subscriptions
Why It Matters:
The company is moving toward a recurring revenue model. This helps them keep customers buying regularly instead of making one-time purchases.
What Changed:
- Added a "Subscribe" link to the main navigation menu.
- Added a "Subscribe & Save" section to the homepage offering 10% off.
- Added a "Subscribe & Save" link to the footer under Customer Service.
- Removed "Our Values" and "Become An Ambassador" from the Discover menu.
- Added "Reviews" to the Discover menu.
- Added "Song Ryder" and "MNG Brands" to the Partner Brands list.