Summary: Mixpanel launches new usage-based Growth plan

Why It Matters: The product is moving toward a more transparent, pay-as-you-go model. This makes it easier for smaller teams to start and scale without jumping straight into expensive enterprise contracts.

What Changed:

• Added a pricing calculator for the Growth plan starting at $0.
• Introduced a specific rate of $0.28 per 1,000 events after the first 1 million free events.
• Added a detailed feature comparison table for Free, Growth, and Enterprise tiers.
• Included a "Startup Program" offer giving eligible new companies their first year for free.
• Replaced general product marketing text with specific plan limits for session replays and AI queries.