Summary: Shutterfly extends "Pick 5 Free Gifts" promotion

Why It Matters: The company is using urgency to drive sales by extending a popular free gift offer. They also simplified their navigation by removing several footer links and search shortcuts.

What Changed:

  • The "Pick 5 Free Gifts" offer was extended from Sunday, Jan 18 to Monday, Jan 19.
  • The "Skip to search" link was removed from the top navigation.
  • Several footer links were removed, including Bulk Photo Books, Gift Certificates, Shop by Occasion, and Mobile Apps.
  • The sign-in link URL was updated to include a "www" prefix.
Track companies like shutterfly.com
Get actionable insights on price changes, product launches, positioning shifts and more
Start Tracking →