Summary:
Nike adds Black Friday sales
Why It Matters:
This shows Nike is focusing on holiday sales.
What Changed:
- The website title changed from "Nike. Just Do It." to "Nike Run Club App."
- The "Skip to main content" link changed from
https://nike.com/ to https://www.nike.com/nrc-app.
- The "Send Us Feedback" link changed from
https://nike.com/ to https://www.nike.com/nrc-app.
- A new main navigation item "Black Friday" was added with sub-categories for Men, Women, and Kids.
- "Black Friday" sale links were added to the "Men", "Women", and "Kids" main navigation sections.
- "Black Friday" sale links were added to the "Jordan" main navigation section.
- The "Jordan x Howard Collection" was removed from the Jordan section.
- A "Coldest in the Game Collection" was added to the Jordan section.
- "LeBron XXIII" and "Reflective Accents" were removed from the Men's section.
- "24.7 Collection" was removed from Men's Clothing.
- "Styles that Shine" was removed from Kids' New & Featured.
- "Sweatpants" was removed from Kids' Clothing.
- "Currant", "Blue Hues", "Burgundy Beets", "Green Edit", "Metallics", "Pink Pops", "Timeless Neutrals" were removed from NikeSKIMS Shop by Color.
- "Obsidian", "Dark Teal", "Dark Sepia", "Phoenix", "Truffle", "Dark Roast" were added to NikeSKIMS Shop by Color.
- "NikeSKIMS Guides", "NikeSKIMS Lookbook", "NikeSKIMS Bra Guide", and "NikeSKIMS Fabric Guide" were added to NikeSKIMS.
- "AJ11" was removed from Men's Jordan Shoes and Women's Jordan Shoes.
- "AJ11" was removed from Kids' Jordan Shoes.
- "Locker Room" was removed from the Sport section.
- "NBA Gear", "NFL Gear", "MLB Gear", "WNBA Gear", "NCAA Gear", "NWSL Gear", "Soccer Club Gear", "Federations Gear" were removed from the Sport section.
- The main banner "LA Loves a Sequel" was removed.
- The main banner "LEAVE YOURSELF IN THE DUST" was removed.
- An Arabic home page link
nike.com.kw/ar/home) was added at the end of the content.