Summary: Surfer adds AI Writing Assistant, Surfy

Why It Matters: Surfer added new tools to help users write and optimize content. This makes their product stronger for content creation.

What Changed:

• The "Scale" plan changed "Plan smarter with advanced Topical Maps" to "Find content ideas designed to rank across SERPs and LLMs".
• The "Scale" plan changed "Accelerate onboarding with a personalized setup experience" to "Accelerate growth with an onboarding call".
• The "Enterprise" plan changed from "Custom" pricing to "from $999 billed annually".
• The "TOOLS" section was replaced with new sections: "WRITE", "OPTIMIZE", "CONTENT PLANNING", "VISIBILITY AND MONITORING", "COLLABORATION", "INTEGRATIONS", and "SUPPORT".
• New features were added under these sections, including:
  • AI Writing Assistant — Surfy
  • Plagiarism Checker
  • Custom Voices (moved from a general feature to under WRITE)
  • AI Templates
  • Content Score
  • 1-click SERP Optimization
  • 1-click Internal Linking
  • 1-click AI Search Optimization
  • AI Detector & Humanizer
  • Content Audit (moved from a general feature to under Content Planning)
  • Content Audit Export
  • Cannibalization Report
  • Sites
  • Team Members (moved from a general feature to under Collaboration)
  • Live Collaboration
  • Comments
  • Version History
  • External Collaboration Link
  • Folders and Tags
  • Live, Human Support
  • Surfer Academy
  • Knowledge Base
  • Legal Onboarding Assistance
• Some existing features were moved or re-categorized under the new sections.
• The "ADD-ONS" section was removed.