Summary: Lendflow Connect adds new DataGraph features

Why It Matters: The product is shifting focus toward its marketplace and API capabilities. New data tools and document validation features suggest a push to make the lending process more automated and reliable for partners.

What Changed:

• The homepage title changed from "Embedded Credit Infrastructure" to "Embedded Lending Marketplace & APIs."
• Added a "New features" announcement for a tool called DataGraph.
• Added a new section for "Customer Acquisition Tools" including widgets, landing pages, and a unified API.
• Introduced a "Borrower Platform" that allows users to track loan stages and sign contracts in-app.
• Added a "Second-Look Marketplace" with smart waterfall rules for loan applications.
• Updated the "Lendflow for Brands" section to include Hello Alice as a featured partner.
• Added a Frequently Asked Questions (FAQ) section covering launch times, contracts, and SOC 2 compliance.
• Removed specific performance metrics like "42% faster speed to funding" and "80% fewer operational resources."