Summary: TRIP launches Pick & Mix bundle builder

Why It Matters: The brand is moving away from fixed packs to let customers choose their own flavors. This helps them sell more to people who want variety and encourages larger orders through a new free gift incentive.

What Changed:

• Added a "Pick & Mix" 4-pack bundle builder that lets users choose any 5 packs of drinks.
• Launched a "New Year New You" promotion offering a free Magnesium Powder gift on orders over £40.
• Updated the main homepage banner to focus on January routines and the free gift offer.
• Renamed "Bundle & Save" navigation links to "Pick & Mix."
• Changed the "Subscribe & Save" label on the Variety Pack to "NEW YEAR NEW YOU OFFER."