Summary: Respondent adds custom plans and sales contact flow

Why It Matters: The platform is shifting focus toward larger business deals. By adding "custom plans" and a direct sales contact form, they are moving beyond simple self-service to capture high-volume enterprise customers.

What Changed:

• Added a "Save money with custom plans" call to action with a link to talk to sales.
• Launched a new lead generation form to collect research needs and schedule sales calls.
• Expanded the site navigation with dedicated sections for "Integrations," "Security," and a "Panel Book."
• Added a "Compare" section in the footer targeting competitors like User Interviews and Prolific.
• Included a new "Incentive Calculator" and "Project Cost Calculator" to help researchers plan budgets.
• Updated the homepage with a G2 review rating (4.6 stars from 400+ reviews).