Summary: Surfer launches AI Visibility tracking for ChatGPT and Gemini

Why It Matters: The product is moving beyond traditional Google search rankings. It now helps users track and optimize how their brand appears in AI chat answers and search tools.

What Changed:

• Added "AI Visibility" tracking for platforms like ChatGPT, Perplexity, Gemini, and Google AI Overviews.
• Introduced a new "Discovery" entry-level plan at $49/month.
• Renamed and restructured higher-tier plans to "Standard," "Pro," and "Peace of Mind."
• Added "Brand Knowledge" and "Custom Voices" features to help AI writing stay on-brand.
• Launched an "AI Search Optimization Masterclass" to teach users how to rank in AI engines.
• Updated the navigation to include specific solutions for "AI Strategists."