Summary: IBM Sterling B2B Integration SaaS adds AI Config Agent

Why It Matters: IBM is moving from general brand messaging to a specific product focus. They are highlighting new AI tools that help customers set up partner connections faster and with fewer errors.

What Changed:

• The page shifted from a general IBM homepage to a dedicated product page for IBM Sterling B2B Integration SaaS.
• Added the "AI Config Agent," a conversational tool to automate partner connections and certificates.
• Included specific performance metrics, such as 55% faster partner onboarding and 99.99% uptime.
• Added a "Try it free" call-to-action and a live demo option.
• Featured ten new customer reviews from G2 specifically about B2B integration and supply chain use cases.