Summary: VistaPrint adds wholesale printing and blind shipping

Why It Matters: The company is now specifically targeting resellers like graphic designers and print brokers. By offering blind shipping, they allow these resellers to send products directly to customers without the VistaPrint branding.

What Changed:

• The homepage title changed from "Online Printing Services" to "Wholesale Printing for Resellers, Blind Shipping."
• The main "Skip to content" link now directs users to the Reseller page instead of the general homepage.
• The account navigation was simplified, replacing the "Account" link with a "Sign in" prompt.