Summary:
ScentAir launches Galentine's Day sale
Why It Matters:
The company is shifting its marketing focus from winter holidays to February seasonal events. They are also making it easier for new customers to understand the benefits of creating an account during the checkout process.
What Changed:
- Replaced "Holiday Favorites" and "Gifts" links with "Galentine's Day Sale" and "Create Your Own Sample Pack."
- Added a new "Checkout as a new customer" section that lists benefits like tracking order history and faster checkout.
- Updated the "Best Sellers" list to include the ScentAir Whisper HOME Diffuser in Black.
- Added "Diffuser Finder Quiz" links to both the Home and Business navigation menus.
- Expanded the footer with new links for Coupon Exclusions, FAQ, and an App Guide.