Summary: Yotpo removes SMS marketing focus

Why It Matters: Yotpo changed its main focus from SMS to reviews and loyalty.

What Changed:

• The main headline changed from "Send revenue-driving texts with Yotpo SMS" to "Yotpo: Ecommerce Marketing Platform For Loyalty & Reviews".
• The content about SMS marketing features, benefits, and FAQs was removed.
• New content was added focusing on "Reviews & UGC" and "Loyalty & Referrals" products.
• New sections were added for customer case studies, integrations, and resources related to reviews and loyalty.
• A new demo request form was added with fields for phone number and e-commerce platform.