Summary:
SAP Commerce Cloud adds agentic AI and search
Why It Matters:
The platform is shifting from basic e-commerce tools to AI-driven "agentic commerce." This helps businesses automate complex tasks like catalog organization and scenario planning while offering customers more natural ways to find products.
What Changed:
- Added "agentic commerce" features for automated scenario planning and search.
- Introduced natural language-driven product discovery for customers.
- Launched AI agents specifically designed to organize and enhance product catalogs.
- Shifted the page focus from a general Hebrew-language corporate overview to a detailed English-language product page for SAP Commerce Cloud.
- Added new case studies featuring Nokia, Airbus, and Coca-Cola Hellenic Bottling Co.
- Highlighted a "composable storefront" that allows for headless CMS and custom front-end builds.