February 24, 2026 ongoing Get alerts for hubspot.com

Summary: HubSpot Service Hub adds 14-day free trial

Why It Matters: The company is shifting from a "free tools" model to a time-limited trial for its premium service features. This suggests a push to get users to test advanced AI support tools quickly rather than staying on permanent free tiers.

What Changed:

  • The homepage headline changed from a general business software message to a specific focus on the AI-powered customer service platform.
  • Added a "14-day free trial" call-to-action for Service Hub, replacing the previous "Get started free" button.
  • Added detailed sections for Service Hub features, including Help Desk Workspace, SLA Management, and Customer Success Workspace.
  • Introduced the "Breeze Customer Agent" as a core part of the service offering.
  • Updated the footer with links to free tools like the Website Grader and Email Signature Generator.
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