Summary: Practice Tests Academy launches 20% off first-time buyer discount

Why It Matters: The competitor is using a new price incentive and a "pass assurance" guarantee to lower the risk for new students and capture more of the CIMA and ACCA market.

What Changed:

  • Added a new "START20" discount code for 20% off for first-time buyers.
  • Introduced a "Pass Assurance" policy that gives students free extended access if they fail their exam.
  • Added a detailed navigation menu for CIMA and ACCA course levels.
  • Updated the blog section with new articles about AI in exam prep and specific 2025/2026 exam dates.
  • Added links for Kaplan and BPP study materials.
Track companies like practicetestsacademy.com
Get actionable insights on price changes, product launches, positioning shifts and more
Start Tracking →