Summary: commercetools adds intelligent search to NRF 2026

Why It Matters: The company is shifting its event messaging to focus on "intelligent search" alongside its existing AI features. This shows they are prioritizing search capabilities as a key selling point for large retail customers.

What Changed:

  • Updated the NRF 2026 event banner text to include "intelligent search."
  • Changed the call-to-action for the event from "Explore how our customers are adopting agentic commerce" to "Discover how commercetools brings agentic commerce and intelligent search."
  • Shortened the tracking link for the NRF press release.
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