Summary: Raptive adds SEO services and updates social reach

Why It Matters: The company is expanding its service offerings to include SEO and reporting higher social media reach numbers, which may attract more creators and advertisers.

What Changed:

• Added a new "SEO at Raptive" section and link to the resources menu.
• Updated social media reach statistics from 982 million to 1.3 billion monthly consumers.
• Decreased reported monthly network consumers from 226 million to 224 million.
• Reorganized the website navigation into clearer categories: Creators, Enterprise, Advertisers, Resources, About Us, and Advocacy.
• Removed direct links to the "AI" and "Slickstream" pages from the main footer.