Summary: Forge launches Forge Pro for institutional trading

Why It Matters: The platform is shifting its focus from general private market shares to a specialized tool for professional and institutional investors. This new version offers deeper data and more complex trading features.

What Changed:

  • Changed the main headline from a general welcome message to "Forge Pro - Institutional Trading Meets Private Market Investing."
  • Added a detailed section for Forge Pro features including trade management, price discovery data, and private market analytics.
  • Added specific user categories for the new tool, such as Venture Capitalists, Hedge Funds, and Family Offices.
  • Replaced the list of trending private company stocks with a "Connect With A Specialist" call to action.
  • Included new technical details about bid/ask order books and firmographic data.
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