Summary:
Bookkeeper360 launches Bookkeeping Health Check
Why It Matters:
The competitor is using a new "second set of eyes" offer to find errors in potential customers' current books. This is a low-friction way to get new leads by showing them what they are missing.
What Changed:
- Added a prominent alert banner at the top of the page for a "Bookkeeping Health Check."
- Expanded the navigation menu to include specific industry pages like Crypto, Healthcare, and SaaS.
- Added a new section highlighting integrations with other business apps.
- Included a "Next Availability" feature to show real-time advisor openings.
- Updated the footer with more detailed service links and legal resources.