Summary: Labor Day Sale offers more savings

Why It Matters: The website updated its main sale event. It changed the sale name and increased the discount.

What Changed:

• The "End of Summer Sale" changed to "Labor Day Sale."
• The discount increased from "Save up to 30%" to "Save up to 40%."
• The headline "Up to 30% Off Sitewide Savings on Home Decor and More!" was removed.
• A new headline "The Labor Day Sale You've Been Waiting For" was added.
• A new description "Unmissable savings on the items you’ve been eyeing all year. Shop now before the savings end." was added.
• The call to action "Shop the Sale" changed to "See the Look."
• A new section "The Halloween Shop is Open" was added with a description and a "Shop the Look" button.
• The "Limited Time 25% OFF" section at the very end of the page was removed.