Summary: Diptyque adds "Set of 5 Eaux de toilette"

Why It Matters: This change shows a new product offering for customers.

What Changed:

  • The main banner text changed from "Diptyque invites you to take a stroll through its world of treasures to help you find the perfect gift." to "Discover a selection of comforting home fragrances for setting the perfect tone this winter."
  • The "TRENDING NOW" list changed the order of "car" and "orpheon".
  • The "Gifts" menu item changed from "Holiday Collection" to "New & Trending".
  • The "Gift Categories" list changed the order of items.
  • A new product, "Set of 5 Eaux de toilette - Pre-composed", was added to the "Bestselling gifts" section.
  • The "Candles & Home" menu item changed the order of collections, removing "Sapin (Pine Tree)" and adding "Roses".
  • The "Bath & Body" menu item changed the link for "Refillable care".
  • The "Home Decor" menu item changed the image and text for a featured item.
  • The "Bestselling gifts" section was updated to show different products.
  • The "Build Your Own Set" for "Set of 5 Eaux de toilette" was moved and its description was shortened.
  • The "Holiday Edition Set of 5 miniature candles" was removed.
  • The "Set of 3 small candles" was removed.
Track companies like diptyqueparis.com
Get actionable insights on price changes, product launches, positioning shifts and more
Start Tracking →