Summary:
Mailchimp adds "New!" tag to SMS marketing
Why It Matters:
The platform is pushing SMS more heavily as a core feature alongside email. This suggests they want users to adopt multi-channel messaging to increase customer engagement.
What Changed:
- Added a "New!" label to the SMS marketing link in the main navigation menu.
- Updated the sales phone number from a (855) area code to a (800) area code.
- Removed detailed cookie consent text regarding analytics and customization from the bottom of the page.
- Shortened several internal links by removing the "www" prefix.