Summary: Mailchimp adds Small Business and Mid Market tiers

Why It Matters: The platform is expanding its focus beyond its traditional user base to specifically target larger, growing companies and professional service providers.

What Changed:

  • Added "Small Business," "Professional Services," and "Mid Market" to the Industry navigation menu.
  • Launched a new "Customize my experience" interactive quiz on the homepage to filter content by industry and goals.
  • Updated the sales contact phone number.
  • Added a new "Recommended for your business" section highlighting SMS, AI tools, and 24/7 support.
  • Included a detailed cookie consent and personalization notice at the bottom of the page.
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