Summary: Athletic Brewing launches Paloma and Cocktail Pack

Why It Matters: The competitor is expanding their "Cocktail-Inspired" line with new flavors and a bundle. This targets customers who want non-alcoholic versions of specific mixed drinks rather than traditional beer flavors.

What Changed:

• Added "Paloma" 4-pack cocktail-inspired brew for $12.99.
• Added "Cocktail-Inspired Pack" 8-pack bundle for $25.98.
• Updated Raspberry Espresso availability from "Limited" to "Members Early Access."
• Added a new promotion for free glassware and shipping when buying 19.2 oz cans.