January 21, 2026 ongoing Get alerts for heygen.com

Summary: HeyGen launches new tiered pricing plans

Why It Matters: The product is moving from a simple landing page to a structured pricing model. This shows they are ready to sell to different types of users, from solo creators to large companies.

What Changed:

  • Added a "Free" plan that allows 3 videos per month at 720p resolution.
  • Added a "Creator" plan for $29/month with unlimited videos and 1080p export.
  • Added a "Business" plan for $149/month featuring 4K export and team collaboration tools.
  • Added an "Enterprise" tier for custom security, SSO, and dedicated support.
  • Included a detailed feature comparison table covering video duration, processing speed, and avatar limits.
  • Added a new testimonial section featuring reviews from Capterra and Product Hunt.
  • Updated the footer with links to specific industry use cases like Agencies and E-Learning.
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