Summary:
Memorygram launches pet-specific memorial products
Why It Matters:
The company is expanding its market beyond human legacy books into the pet care and bereavement space. This suggests they are looking for new ways to grow by helping people remember their pets.
What Changed:
- Added a new product category for "Memorial Medallions for Pets."
- Introduced specific pet items like "Dog Tags" and "Heart Keychains."
- Added a new "Biography Services" option to their main menu.
- Launched an affiliate and sales partner program to grow their reach.
- Added a phone number and "Voice-to-Text" features to make writing stories easier.
- Updated the site with a full navigation menu and social media links.