Summary: Lola Health adds biological age and gut testing

Why It Matters: The company is moving beyond basic blood tests to offer a wider range of health diagnostics. This allows them to compete for customers interested in longevity and specialized wellness tracking.

What Changed:

  • Added a new "Biological Age Testing" category featuring TruAge and TruHealth tests.
  • Added a new "Gut Testing" category featuring microbiome assessments.
  • Introduced a "JAN20" discount code for £20 off.
  • Updated the navigation menu to include specific sections for Men's and Women's tests.
  • Added detailed credentials for phlebotomists, including DBS checks and malpractice insurance.
  • Expanded the country selector to include dozens of international locations.
  • Integrated Trustpilot reviews and ratings directly into the homepage.
Track companies like lolahealth.co
Get actionable insights on price changes, product launches, positioning shifts and more
Start Tracking →