Summary:
Bliss Flower launches Valentine's Day collection
Why It Matters:
The competitor is starting their holiday sales early with a discount code. This helps them capture customers who want to plan ahead for the busy February season.
What Changed:
- Added a new "Valentine's Day" category to the main navigation menu.
- Updated the main banner text to "A LOVE THAT LIVES THROUGH ETERNITY."
- Added a 20% discount offer using the code "EARLYACCESS."
- Removed several product listings from the "Bestsellers" section on the homepage.