Summary: Knack launches Presidents’ Day Sale

Why It Matters: The company is using a holiday-themed promotion to attract new users. They are offering a large discount on their entry-level plans to lower the barrier for small businesses.

What Changed:

• The "New Year Sale" banner was replaced with a "Presidents’ Day Sale" banner.
• The promotional link was updated to a new landing page for the holiday event.
• The word "Accept" was added to the end of the page content.