Summary: WooCommerce launches dedicated Enterprise platform

Why It Matters: The product is shifting its focus from small shops to large businesses. They are now competing directly with high-end tools for companies making over $100M in sales.

What Changed:

• The homepage was replaced with a dedicated "Enterprise Ecommerce Platform" page.
• Added a "Request a Demo" lead capture form for high-volume merchants.
• Introduced enterprise-only benefits like dedicated Customer Success Managers and custom payment rates.
• Highlighted new performance claims, such as the ability to handle $100M+ in annual sales and 800k+ SKUs.
• Added Spring 2025 G2 badges focusing on "Enterprise" usability and implementation speed.