Summary: SE Ranking launches new AI Search Toolkit

Why It Matters: The competitor is shifting focus toward AI-driven search visibility. They are positioning themselves as a leader in tracking how brands appear in AI search engines like ChatGPT and Gemini.

What Changed:

• Added a new "AI Search Toolkit" section to the main navigation.
• Introduced specific tracking tools for ChatGPT, Gemini, and Perplexity.
• Reorganized the "Resources" menu to include an "Agency Hub" and a guide on how to pick an SEO agency.
• Updated the "Why SE Ranking" section to highlight scalability for different business sizes.
• Added a "Projects" link for logged-in users to access their dashboard quickly.