October 21, 2025 ongoing Get alerts for amazon.com

Summary: Amazon Fresh adds Starbucks products

Why It Matters: This change shows Amazon Fresh is adding more popular brands. This could make more people use their grocery service.

What Changed:

  • "Game day watch party must-haves" changed to "Pumpkin spice delights for fall"
  • "Our top Halloween picks" changed to "Halloween treats with a spooky twist"
  • A new section "Starbucks for home or on-the-go" was added.
  • The links for keyboard shortcuts changed from specific Amazon Fresh pages to javascript:void(0).
  • "Your Shopping preferences" link was added under "Your Account".
  • "Luxury" and "Books" categories were removed from the "All" menu.
  • A new banner "NBA on Prime tips off Friday" was added.
  • "Strawberries, 1 Lb" was added to Fresh Fruits.
  • "Wonderful Halos Mandarins, 3 Pound (Pack of 1)" was removed from Fresh Fruits.
  • "Amazon Grocery, Russet Potatoes, 5 Lb" was added to Fresh Vegetables.
  • "Organic Zucchini Squash" moved down in Fresh Vegetables.
  • "Yellow Onion, 1 Each" moved down in Fresh Vegetables.
  • "Goldfish Cheddar Cheese Crackers" was removed from the "Pumpkin spice delights for fall" section.
  • "365 by Whole Foods Market, Pumpkin Spice Cheesecake Sandwich Cremes" was added to the "Pumpkin spice delights for fall" section.
  • "PRODUCE Large Carving Pumpkin" was removed from the "Halloween treats with a spooky twist" section.
  • "OREO Orange Creme Chocolate Sandwich Cookies" was added to the "Halloween treats with a spooky twist" section.
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