Summary: Reform adds predictive lead scoring benchmarks

Why It Matters: Reform is shifting its content to focus on high-level data science and technical lead management. This helps them attract larger companies that care about advanced sales metrics and data accuracy.

What Changed:

• Updated a blog feature to focus on performance benchmarks for predictive scoring, including specific targets like AUC and precision rates.
• Replaced a general article about data access with a technical guide on fixing field mapping errors.
• Added a direct link to the Terms of Service in the footer.