Summary: Podscribe reveals usage-based CPM pricing tiers

Why It Matters: The company is moving from hidden or custom quotes to a transparent, volume-based pricing model. This makes it easier for smaller advertisers to compare costs and understand exactly what they will pay per million impressions.

What Changed:

  • Added a detailed pricing structure starting at $1.50 CPM for the first 2 million podcast impressions.
  • Introduced a $250 monthly platform fee to keep accounts active.
  • Added volume discounts that lower the rate to $1.35 CPM after the first 2 million impressions.
  • Updated the homepage headline to emphasize "Independent" measurement and "Cross-Channel Insights."
  • Added a new "Industry Ranker" section to the navigation menu featuring top podcasts, publishers, and advertisers.
  • Included a "Featured In" section with logos from major publications like WSJ and Bloomberg.
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