Summary:
Apollo.io adds personalized demo walkthroughs
Why It Matters:
The company is moving beyond self-service signups by offering human-led tours. This helps them capture larger customers who need help getting started.
What Changed:
- Added a "Book a personalized walkthrough" section to the page.
- Added a "Book a free demo" call-to-action button.
- Updated all internal website links to include "www" in the URL.
- Added a lead capture form for demo requests with a privacy disclaimer.