Summary: Faire launches wholesale marketplace for retailers

Why It Matters: The website has moved from a security landing page to a full storefront. It now shows specific product categories, brand values, and financial incentives for shop owners to buy inventory.

What Changed:

• Added a "Sign up to unlock wholesale pricing" call to action.
• Listed 10 product categories including Home Decor, Food & Drink, and Beauty.
• Introduced "Buy now, pay later" terms with 60-day payment windows.
• Added a "Free returns on first orders" policy to reduce buyer risk.
• Highlighted brand values such as "Women owned," "Eco-friendly," and "Not on Amazon."
• Included testimonials from real boutique owners in New York and Los Angeles.