Summary: Lantern launches AI Revenue Data Platform

Why It Matters: The product has shifted from a data unification tool to a full AI platform. It now uses "agents" to automate sales tasks and targets much larger enterprise companies.

What Changed:

  • Added a new "Revenue Data Platform" category and "Revenue Ontology" messaging.
  • Shifted target audience to the "Global 2000" and enterprise revenue teams.
  • Introduced "GTM Engineers" who help with onsite setup and deployment.
  • Added a new pricing page and a library of pre-built AI agents.
  • Expanded integration claims from 150+ sources to over 500+ integrations.
  • Added a "Chat to build" feature for creating audiences and campaigns.
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