Summary:
Zandu launches Republic Day Sale with 60% discounts
Why It Matters:
The brand has shifted from a general "Fitness Sale" to a time-sensitive holiday event. This includes a new coupon code and a focus on diabetes-related educational content, which may drive higher seasonal traffic and conversion.
What Changed:
- Replaced "Fitness Sale" labels with "Republic Day Sale" across the entire product catalog.
- Added a new promotional section offering up to 60% off plus an extra 10% discount.
- Introduced a specific coupon code: REPUBLIC10.
- Added a direct link to "All Products" at the top of the page.
- Updated the blog section to feature diabetes-specific topics like Makhana, Bajra, and Anjeer benefits, replacing general Ayurvedic guides.