Summary: Belkins adds specialized service tiers for Enterprise, SMB, and Startups.

Why It Matters: The company is moving away from a one-size-fits-all approach. By creating specific paths for different company sizes, they can better target high-value enterprise clients while still capturing smaller businesses.

What Changed:

• Added a new navigation menu with specific categories for Enterprise, SMB, and Startup lead generation.
• Introduced a "Center of Excellence" (COE) team model for high-level strategy and omnichannel growth.
• Expanded the service list to include HubSpot CRM consultancy and Deliverability consulting.
• Added detailed descriptions for specific roles like Lead Researchers and Tech Email Experts to show depth of team.
• Updated the case study section with industry-specific results for Manufacturing, Healthcare, and Finance.