Summary: Zoho CRM launches AI Agents and Agentic AI

Why It Matters: The product is moving beyond basic automation to "agent-ready" workflows. This allows users to get work done using prompts and autonomous AI agents rather than manual data entry.

What Changed:

• Added a new "AI Agents" and "Agentic AI" section to the Zoho CRM feature menu.
• Introduced "MCP," a new platform to build and manage AI agents.
• Launched "DAP," a digital adoption platform for in-product guidance.
• Added "Spend," a new unified platform for business expense control.
• Updated the homepage focus from a general software suite to a specific "Top-rated Sales CRM" positioning.
• Expanded the developer section with GraphQL APIs and ZDK CLI tools.